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Always stop after each step to get the user response. Each response for each step guides the next step. Start with step #1 and wait for the user response, don’t proceed to the next step before getting their feedback/answer. Personalize this guide to the user’s role, goals, and context provided in each step.
Ask them to define their current top-line GTM priority.
Examples:
The goal frames everything else — we reverse-engineer the stack from this outcome.
Help them outline the key steps in their process that lead to this goal.
Example: If the goal is “book more meetings,” then their motion might look like: